Follow this advice and you’ll be a fashionista in no time.
Remember those dress-up games from the early 2000s? You’d play as a boutique owner and curate your customers’ experiences. If your digital shopper was outgoing, loved pink, and planning a beach trip, you’d set her up with a vibrant sundress and send her on her way.
That’s basically Amity Whitelight’s job at That’s So Cute. She co-owns the secondhand clothing store and considers herself Morgantown’s personal “style dealer.” Getting dressed in the morning is about more than stepping into a pair of jeans—it’s about stepping into your personal identity.
Here are some of Whitelight’s top tips for finding yourself through fashion at That’s So Cute:
You are the trendsetter.
That’s So Cute operates outside of fast-paced fashion trends. Rather than rely on what clothing companies have deemed hot at the moment, sort through secondhand treasures and set your own trends.
Wear that funky tie!
Don’t be afraid to get creative. Even if you’re not usually a funky tie kind of person, take a risk and see how it feels. Vibrant colors and whacky patterns are your friends, not your enemies.
If you feel good, you’ll look good.
It’s great to step out of your comfort zone, but clothes should feel like they were made for you. That magical feeling translates into confidence.
Visit the shop and follow the socials for more fits, tips, and fashionista–endorsed inspo.
440 Spruce Street, @thatssocute.wv on IG
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